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Love the Earth, Make Less Waste

 

Created for those seeking to live a mindful and sustainable life, Simply Zero was built on the fundamental idea that each one of us has the capability of creating positive change in this world through the choices we make and the dollars we spend. It is our mission to pave the future of zero waste and low impact living through education, community activism, and conscious consumerism.

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FOLLOW ALONG

it's my bEARTHday and I’m feeling nothing but gratitude ✨ I couldn’t have asked for a better day yesterday — thank you to everyone who has supported this dream, came out in the rain to invest in their zero waste lifestyles, and took a vote for this small, woman-owned business. Feeling all the feels, now going back to bed 💚✨ #simplyzero
call it nerves, call it excitement...we're feeling all the feels today as we put the final touches on our zero waste pop-up for @thecityflea! come find us tomorrow, friends!
are you ready to go to market?⠀⠀⠀⠀⠀⠀⠀⠀⠀ . . .⠀⠀⠀⠀⠀⠀⠀⠀⠀ i've been asking myself this question A LOT over the last six months. as a new small business owner, knowing when the "right" time will be to debut your offering can feel a lot like guessing when plastic will go extinct..."never" being the easy answer to arrive at. but when all's said and done, and "right" looms somewhere in the future, i do believe that there is a SMART time and way to go to market. and a smart way for YOU to go to market, too... because let's be honest, you don't want to hear my business mumbo jumbo (or do you?). ⠀⠀⠀⠀⠀⠀⠀⠀⠀ . . .⠀⠀⠀⠀⠀⠀⠀⠀⠀ on the blog today, i'm sharing 5 smart ways i've tackled going to market that apply whether you're launching a new offering or simply heading to the flea or the farmer's market. hope you enjoy!
refilled on some bulk food items yesterday in what has been the longest time, and i have to say i was surprised by how smoothly the process went. the cashier went right along with me as i read my SKUs from the note in my phone, they didn't look uncomfortable when i asked to have the tare weight subtracted (although they missed a few bags), and they gladly piled my things into the reusable tote i brought to carry everything home. it's refreshing to see these practices becoming more acceptable and it's my hope one day to see it as the norm! after all...our food really does looks prettier without packaging ✨
do you ever scroll back through your feed and reflect on where you've been, the things you've done, and who you've grown to be? i was passing time this afternoon doing just this and when i came upon the pictures posted during this week last year I remembered that at this time last year i was a part-time nanny, building freelance websites when i had the time, who was dreaming up what zero waste could look like in my community.⠀⠀⠀⠀⠀⠀⠀⠀⠀ . . .⠀⠀⠀⠀⠀⠀⠀⠀⠀ since then i've had the amazing privilege of partnering with some awesome businesses in my community, launching my OWN website, leading a keynote speech at a sustainability summit, hosting zero waste talks, working alongside organizations to deliver zero waste events, and NOW piloting Cincinnati's first zero waste shop & refillery! it's exhausting and exhilarating to think about, really... and there's so much more to do!⠀⠀⠀⠀⠀⠀⠀⠀⠀ . . .⠀⠀⠀⠀⠀⠀⠀⠀⠀ when you go back in time a year, where were you, what things were you doing, who have you grown to be since? let's celebrate our journeys this beautiful monday ✨
I got an email a few months back titled "Self Investment 101" — the title intrigued me, I briefly skimmed the contents, and it got archived much like most of the newsletters that land in my inbox everyday. But it wasn't until recently, as I was hovering over the "Order Now" buttons on my first BIG investments into Simply Zero that I remembered to revisit it. What I took away from it as I read it through a second time was this: If you're going to invest, with an expectation of achieving real success in the future, do it fearlessly, wholeheartedly and consistently.⠀⠀⠀⠀⠀⠀⠀⠀⠀ . . .⠀⠀⠀⠀⠀⠀⠀⠀⠀ I share this with you now because making the investment into Simply Zero was scary. Dreaming up the ideas had been fun, talking about future plans was exciting, but when the time came to put my financial "skin in the game," all of a sudden I found myself face-to-face with my own fears, nerves, and doubts. I definitely had the the story running through my head of "who am I to spend this much money on my dreams?" But I realized that investing in my DREAMS is the best thing that I could ever do and the smartest way I could spend my money. Especially knowing that the very investments I'm making are not only investments into my dreams, but investments into my community and the future our planet. So yes, I deserve it, and yes I am good enough! And YOU are too.⠀⠀⠀⠀⠀⠀⠀⠀⠀ . . .⠀⠀⠀⠀⠀⠀⠀⠀⠀ I shared this story on the newsletter yesterday so if you liked it, please share and hop on the list for more like it (link in bio!). Wishing you all a beautiful weekend and remember to do a little something to show yourself some love and invest in YOU throughout your days! ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀ . . .⠀⠀⠀⠀⠀⠀⠀⠀⠀ PC: @thejoshuatreehouse